If you don't really know what print on demand is, we've covered it a few times.īut here's a quick primer. What Is Merch On Demand?Īmazon's Merch On Demand platform is their own proprietary version of print on demand merchandise. But Amazon Music leaning into its own print on demand service does come as a bit of a surprise. So it's welcome, but not surprising, that anybody selling physical merch through can now sync up items with their artist profile. And because the streaming service is directly tied to a company whose primary offering is physical goods, it just makes sense.

One of the primary recurring questions the company asked artists and managers pertained to offering merchandise to fans directly through Amazon Music. Since the early days of the platform, Amazon has done a lot of market research with users. It's not a big surprise the Amazon Music for Artists team has been working to incorporate more and more merchandise into the platform. The move to provide easier access to merch through streaming profiles comes just after the one-year mark of Spotify incorporating Shopify profiles into the platform and after the company also announced merch will be part of the yearly Spotify Wrapped promotion. The company shared the news in a recent email update to all Amazon Music for Artists users. Furthermore, artists and managers get expedited access to Amazon's Merch on Demand platform. The Amazon Music for Artists team recently announced that artists can now list any available merch on on their music profiles on Amazon Music.

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